The Abios Gaming commercials
In a world of heavy animated fiction, fast paced editing and competitions, Abios Gaming went upstream and created commercials that was all about real people.
Abios needed commercials to be shown at one of the world’s largest esport tournament League of Legends, but they were tired of the too fictional commercials already running the esport scene. They wanted to make something different and stand out in the crowd.
Portraits of Jon Westberg, aka. Orange, got four million views at the League of Legends tournament
Since Abios provide accurate data about matches, tournaments and teams within the esports scene, we picked the most famous competitor that were about to compete in the League of Legends-event and we made a couple of small portraits of him. He got to talk about personal anecdotes about his relationship to gaming.
You can watch them all below: